Strategic media planning
Media planning and buying
Campaign management and monitoring
Detailed Analysis of the Bulgarian Media Market
The leading media agency in Bulgaria since 1998. Piero 97 is the leading Bulgarian media agency that manages the largest advertising media budgets and offers a wide range of services. Media strategies, media planning, buying, control and campaign monitoring in TV, press, radio, online and out-of-home.
- TV 4 national broadcast TVs, over 20 national and regional cable TV stations.
- Press 115 monthly and weekly magazines. More than 50 daily and weekly newspapers.
- Radio more than 90 national and regional radio channels and networks.
- Out-Of-Home More than 6 700 outdoor and indoor constructions.
- Cinema 18 cinema halls and multiplexes with 21 200 seats
- Internet 13 media groups and over 200 independent international and Bulgarian sites.
- Mobile More than 40 Bulgarian mobile sites and a great number of applications.
- Planner's digest™ Weekly updated significant information about programs, events, rate cards, etc.